Content/Brand Strategist - Contract (Remote, USA - Eastern Time)
Company: Esme Learning
Posted on: January 16, 2022
Esme Learning is transforming the future of digital learning
through AI. Leveraging over 15 years of cognitive research, Esme
Learning courses deliver an immersive and collaborative executive
learning experience with some of the best universities in the
Each course blends high-production-quality video, live simulations,
interactive media, and small group exercises with top learning
design principles. Through Esme Learning's rapidly growing
portfolio of courses, executives gain technical skills and learn
business best practices from experts across a wide range of
frontier fields, including fintech, cybersecurity, health ventures
We're at the forefront of what's next for education - and we're
looking for a Contract Content/Brand Strategist to join us.
Who We're Looking For
We are looking for a Contract Content / Brand strategist to provide
compelling content across various marketing channels, products and
brands. This role will also manage our editorial content calendar
and should have experience with writing briefs for our creative
team to create long and short form content in digital form
including considerations such as digital content optimization, SEO
and link building.
What you'll do: Ability to pull together presentation slides for
the business development team
Ability to extract insights from product marketing and research
Ability to write creative briefs for creative team
Ability to research, brief creative, and edit long-form and
short-form posts with considerations for grammar, syntax,
readability, and SEO
Strategic content development
Keyword ranking analysis
Manage a comprehensive editorial calendar across newsletter,
social, blog and other customer touchpoints
Author website/app, email, prospectus, and packaging content as
At least 5-7+ years of relevant experience
Proven success in copywriting to drive action among audiences.
Experience writing to professional B2B audiences (banks,
regulators, consultants, lawyers) a strong plus!
Deeply creative. Can make fintech and AI appealing and exciting to
A way with words. Short. To the point. Clear. Focused. Descriptive.
Experience learning about segments of audiences, and tailoring
content to each.
Love for writing and storytelling. Demonstrated experience writing
both long and short form. content (writing samples required -
including CTAs, SLs, etc!) across print and digital channels.
Excellent written and verbal communication skills including
expertise in grammar and proofreading.
Exceptional interpersonal and cross-functional collaboration
skills, openness to feedback.
Demonstrated success delivering multiple projects while balancing
competing priorities with tight deadlines in a fast-paced
environment; capacity to manage the priorities of multiple
stakeholders in a complex and fast-moving environment.
Bonus points if you've got experience working at an early-stage
startup in a similar role.
1 - 2 years of ad agency experience is strongly preferred
Remote, with a preference for US East Coast (NYC, Boston, etc.) and
Working with, and growing with an amazing team, in a high growth
startup to transform online education.
Esme Learning is an Equal Opportunity/Affirmative Action
Keywords: Esme Learning, Cleveland , Content/Brand Strategist - Contract (Remote, USA - Eastern Time), Other , Cleveland, Ohio
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