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Senior Marketing Specialist

Company: C2P Enterprises LLC
Location: Westlake
Posted on: July 15, 2019

Job Description:

Senior Marketing SpecialistAre you a digital marketing guru with diverse experience who is looking for an opportunity to take not just one, but two financial companies to the next level? This position at Clarity 2 Prosperity will execute strategy for two of our model offices, the JL Smith Group and Sterk Financial Services. While this position is heavily focused on digital activities, you'll have the opportunity to work on diverse projects, including: events, direct mail and email. This person will create and implement successful B-to-C lead generation, nurturing, and conversion activities including, but not limited to digital marketing, website enhancements and content, advertising and social media marketing. SEO content strategy and digital SEM campaign development and management are required. This position reports to the Chief Marketing Officer of Clarity 2 Prosperity. ResponsibilitiesExecute defined strategy to meet and exceed goals of JL Smith Group and Sterk Financial by implementing successful lead generation, nurturing, and conversion activities including, but not limited to: digital marketing, website, advertising, event, and social media marketing.Digital Marketing:Develop, maintain, and manage lead generation campaigns and conversion funnels for both offices.Manage digital advertising and retargeting. Create, monitor and implement digital SEM campaigns.Social Media:Create, monitor and implement social media campaigns, including posts and advertising.Work with senior leadership to continue to grow and engage with followers across multiple platforms.Websites:-- Develop, oversee and manage websites, including: SEO, content, updates, video, lead forms, event dates, media etc.Advertising & OtherDevelop creative campaigns and messaging to promote initiatives.Maintain and update all media placements and press releases.Video, webcast, podcast projectsDeliver reporting on all marketing initiatives, including ROICRM and email marketing activities as neededSeminars & Events-- Coordinate event activities and marketing: confirm dates, book locations, coordinate invitation lists, generate new event ideas, event materialsThe above areas of responsibilities are not exhaustive and may continue to evolve.Educational Background and QualificationsBachelor's DegreeAbility to write and edit content for the financial services industryMarketing experience in the financial services industryResults-focused, innovative and creative problem-solver5+ years of digital marketing experience, with marketing leadership skills preferredGraphic design experience a plusAbility to establish and maintain productive, working relationships with management, clients, and strategic partnersAbility to organize and orchestrate a wide variety of initiatives simultaneously while implementing projects with competing deadlinesProficiency in Microsoft Office Suite and Adobe Creative SuiteExperience with SmartOffice a plusExcellent written and verbal communication skillsClient focusedAbility to perform well in a fast-changing environmentExhibit a sense of urgency for goal achievement and ability to redirect marketing efforts to meet such goals Send your resume in strict confidence to:Brenda LeBlanc, Director of Human ResourcesC2P Enterprises LLC30400 Detroit Road Suite 201Westlake, Ohio 44145 C2P Enterprises, LLC - Four Companies. One Vision. C2P Enterprises is a holding company of four distinct brands that simplify financial planning for advisors and the clients they serve. The companies combine to offer education, training, resources, tools and an array of investment and insurance vehicles to meet each client's unique financial situation and goals. They are committed to best interest practices and raising industry standards for a higher quality of holistic financial planning services to family's nation- and world-wide. Clarity 2 Prosperity, LLCClarity 2 Prosperity (Clarity) is a financial training, coaching, mentoring, and process development organization that helps advisors become holistic planners and service providers committed to simplifying the financial planning process and improving the financial lives of American families. C2P Advisory Group, LLCC2P Advisory Group (C2Pa) is a fiduciary-friendly insurance marketing organization that facilitates product screening, selection and support for fixed and fixed indexed annuities, single premium immediate and deferred-income annuities. Prosperity Capital Advisors, LLCProsperity Capital Advisors (PCA) is a planning first Registered Investment Adviser (RIA) that offers financial advisors a full-service, open architecture investment platform for turnkey asset management. Custodian-agnostic PCA equips advisors with fee-based financial planning and investment solutions to meet their individual clients' unique needs.Valor Capital Management, LLCValor Capital Management (VCM) is an investment advisory firm operating as a Turnkey Asset Manager Program (TAMP) and as a strategist on the EnvestNet platform for Investment Advisor Representatives. VCM offers exclusivity as one of only sixteen approved DFA TAMPs, widespread distribution, Global Investment Performance Standards (GIPS) compliance, and audited performance reports accessible on Morningstar.

Keywords: C2P Enterprises LLC, Cleveland , Senior Marketing Specialist, Advertising , Westlake, Ohio

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